No rush at all.
For those who think the National Collegiate Athletic Association has found some morality and a conscious in allowing so-called student-athletes the possibility of making some money from the likenesses or their faces, think again. The NCAA has committees looking into how the governing body of American college sports will allow some athletes to make some money off of their faces. Those committees don’t have to come up with findings for months. The NCAA has no intention of actually paying the student-athletes out of the group’s pockets and share the billions of dollars that the NCAA makes off of the student-athletes’ labor. A college scholarship is enough for the student-athletes and would have been more than adequate compensation had those pesky lawmakers from California and a couple of judges not interfered with the cartel’s business. The student-athletes sale of their faces’ compensation will come from outside forces not colleges and universities. There also may be a limit to what a student-athlete can get.
In the celebration that the NCAA has seen the light, there was this announcement. “In the Association’s continuing efforts to support college athletes, the NCAA’s top governing board voted unanimously to permit students participating in athletics the opportunity to benefit from the use of their name, image and likeness in a manner consistent with the collegiate model.” What exactly is a manner consistent with the collegiate model? That is an extremely vague statement. What is consistent with the collegiate model is this. The presidents, chancellors, board of trustees of big-time college and university sports want to take in every penny that is available and what to make sure student-athletes don’t make more than $2,000 a year from outside jobs. Coaches can make millions of dollars a year but student-athletes, the stars of the show, should be grateful for a scholarship.