No Aussie matches
Will there be a National Football League presence in Australia? The league doesn’t think it is a good fit. Australia is just too far away for the league to stage a regular season game. American college football did well in Sydney over the past weekend when Stanford and Rice played a game with more than 61,000 people in the stadium. The NFL has not been seen in Australia in the 21st century. The last pre-season game in the country was played in Sydney in 1999. Mark Waller, the NFL’s point man in arranging international games told Australian media that “the likelihood of us playing a regular season game in Australia is almost non-existent.” Waller also threw cold water on a suggestion that Sydney could host a pre-season game and inadvertently stated a truth about the NFL.
“I’m not sure the value in a preseason game to the Australian fans. The games are not that competitive and a lot of the things that go on in a preseason game are about player selection. Quite often the stars don’t play or play very little. I’m not sure if I was an Australian fan, the idea of going to watch any team and not see it play at its best would be a great way to treat fans.” But NFL owners sing a far different tune in the United States when it comes to pre-season games. NFL owners sell luxury boxes, club seats and regular tickets along with charging big prices for concessions and parking for meaningless pre-season contests at regular season prices. The NFL scheduled just one game in an outside market that was a Hall of Fame Game in Canton, Ohio which is near Cleveland. The NFL has regular four games in London on the schedule as well as a game in Mexico City. The NFL thinks the league is catching on in London. But that might not be entirely true.
The NFL loves London.